PRIVACY CENTRE: Warner Bros. Privacy Policy

Scope of privacy policy

Your privacy is important to us. This notice provides highlights of Warner Bros. Entertainment Inc.'s and Warner Bros. Entertainment UK Limited’s ("WBEI", "we," "our," "us") Privacy Policy. Our full privacy policy applies to WBEI Web sites ("Site" or "Sites") and services that display or link to this policy.

To review our children's privacy practices, please view our Additional information regarding children.

Read WBEI's full privacy policy

Privacy policy highlights

Information collection

  • When you register or engage with our Sites, such as by participating in contests, sweepstakes or promotions, we may ask you to provide personally identifiable information (e.g., name, address, e-mail, phone number, location data, credit card information, and information about your interests in our products and services) to access certain content, features, and functionality.
  • We may collect additional information from you if you access our Sites through a mobile device (e.g. unique device identifier, device’s operating system, mobile carrier).
  • You may also provide us with information when interacting with our content through or linking to third-party social media sites, plug-ins, or applications.
  • The information we collect may be combined with information from outside records. More Info
  • We use cookies and other similar technologies to keep track of your interactions with our Sites and to offer you a more personalized experience. More Info

Additional Information

Uses of information

  • The information we collect is used to fulfil your requests, to develop, protect, maintain, improve, and provide our products, programs, and services, and to operate our business. This includes displaying personalised content and advertising to provide you with the messages we think you will find most interesting.
  • We and our affiliates and business partners may also use this information to inform you of other products or services that may interest you.

Additional Information

Important additional information

  • Our full WBEI Privacy Policy contains links to additional information about specific Sites and privacy practices.
  • We take reasonable measures designed to safeguard the information we collect online through our Sites. More Info
  • WBEI operates globally, so the information we collect may be sent to our servers in the U.S. See the International Transfers section of our policy. More Info

Your choices

  • If you decide you no longer want to receive our promotional e-mails, simply follow the instructions in that e-mail.
  • To make choices about how we share information with third parties, such as our business partners, simply log into your account if you have created one with us or e-mail us at privacy@wb.com. More Info
  • To review and edit personally identifiable information you have provided, go to the How to Access or Correct Your Information of our full Privacy Policy.

Additional Information

Disclosure of information

We may share personally identifiable information:

  • Where we have your permission (e.g., opt-in, opt-out, preferences).
  • With third-party service providers and other companies that work on our behalf or with our affiliates.
  • With business partners, such as those who sponsor a sweepstakes, contest or promotion or those who jointly offer an activity or service.
  • In the event of a corporate transaction (e.g., merger or sale).
  • When required by law or public authorities.

Additional Information

How to contact us

For more information about our privacy practices, go to our full WBEI Privacy Policy, write us using our Web form or send an email to privacy@wb.com.

The WB privacy policy

Updated: July 2013

Thank you for visiting a Warner Bros. Entertainment Group offering. Your privacy is important to us. To better protect your privacy, we provide this notice explaining our online information practices and the choices you can make about the collection and use of the personal information you submit on our online and mobile Web sites, services, and applications (“Site” or “Sites”). For certain offerings on our Sites, there may be additional notices about information practices and choices. Please read those additional privacy disclosures to understand how they apply to you.

The Sites are operated by Warner Bros. Entertainment Inc., (a wholly owned subsidiary of Time Warner Inc., a Delaware, USA corporation), and Warner Bros. Entertainment UK Limited (“we”, “us”, “our”). The aforementioned company listed in this paragraph and here are all part of the Warner Bros. Entertainment Group.

The information we collect

Registration and account information

At some Sites, you can order products, play games, read critic and user reviews, enter contests, vote in polls, rate movies, TV shows and other content, or otherwise express an opinion, subscribe to one of our services such as our online newsletters, or participate in one of our online forums or communities. In the course of using our Sites, we may ask you to create an account or register for an application by providing us with certain personal information that can be used to contact or identify you, as well as to administer your account. The types of personal information that you provide as part of your account may include: name, address, e-mail address, telephone number, fax number, credit card and billing information, information about your interest in and use of various content, products, programs, and services, and other information that you provide to us.

Information about others/inviting friends

At some of our Sites, you can submit information about other people. For example, you might submit a person's name and e-mail address to share content or recommendations, send an electronic greeting card and, if you order a gift online and want it sent directly to the recipient, you might submit the recipient's name and address. The types of personal information that may be collected about other people as part of this process vary depending on the service and may include recipient's name, address, e-mail address, telephone number, and information about the recipient’s interest in and use of various content, products, programs, and services.

Some of our Sites also allow you to invite your friends to join our services and to connect with you through social media features. Inviting friends is always optional. To do so, you may provide their contact information or may enter your log-in credentials to import e-mail addresses from your address book from other sites that support such functionality (e.g., Yahoo! and Gmail). You select the friends you want to invite to share in this experience.

By submitting information to us about other people, you confirm that you have obtained permission from each of those people to share their information. If we contact them, we may disclose your identity to them.

Information from other sources

We may, on occasion, combine information we receive online with outside records and use such information in accordance with this Privacy Policy, such as to enhance our ability to market to you products or services that may be of interest to you.

Social media

You can also engage with our content and other offerings, such as videos, games and applications, on or through third-party social media sites, plug-ins and applications, such as those offered by Facebook and others. You may also choose to link your account with us to third party social media sites. When you link your account or engage with our content on or through third party social media sites, services, plug-ins, or applications you may allow us to have ongoing access to certain information from your social media account (e.g., name, e-mail address, profile photo, gender, birthday, location, your list of friends and their contact information, people you follow and/or who follow you, the posts or the 'likes' you make). We may also receive certain information (e.g., content viewed, game performance, high scores, and information about advertisements within the content you have been shown or may have clicked on, etc.) from your interaction with our content.

When you provide information to a Site from your social media account, it can help enable us to do things like (i) give you exclusive content, (ii) personalize your online experience with us within and outside our Sites, and (iii) contact you through the social media sites or directly with the latest news, special offerings, and rewards. By providing such information, you consent to the use of the information in accordance with this Privacy Policy.

If you post information or content, such as by posting photos, commenting on a blog, or participating in online forums or communities at our Sites, or when you interact with our Sites through social media sites, plug-ins or other applications, depending on your privacy settings, this information may become public on the Internet. Therefore, we cannot prevent further use of this information. You can control what data you share through privacy settings available on some social media sites. For more information about how you can customize your privacy settings and how third party social media sites handle your personal information, please refer to their privacy help guides, privacy policies and terms of use.

Information collection from mobile devices

If you access our Sites, on your mobile telephone or other mobile device, we also may collect your unique device identifier and mobile device IP address (e.g. MAC address), as well as information about your device’s operating system, mobile carrier, and mobile Internet browsers, your precise location information, and other information described in this Policy.

Providing requested information

In some cases, only persons who provide us with the requested personal information will be able to order products, programs, and services, or otherwise participate in the Site's activities and offerings.

Technical and usage information

We also collect certain information when you use our Sites such as the type of browser you are using (e.g., Firefox, Internet Explorer), the type of operating system you are using (e.g., Windows, Mac OS, iOS, and Android), the domain name of your Internet service provider or mobile carrier, and certain usage information.

How we use the information

Providing our products and services

We use the information we collect about you to provide you with our products, programs, and services, to respond to your inquiries about our offerings, to provide, personalize, and improve our offerings and to offer you other products, programs or services from us and our affiliates, business partners, and selected third parties that we believe may be of interest to you.

The information we collect in connection with our online forums and communities is used to provide an interactive experience. We use this information to facilitate participation in these online forums and communities and, from time to time, to offer you products, programs, or services.

If you choose to submit content for publication, we may publish your screen name and other information you have provided to us on our Sites, the Internet, or elsewhere.

Communicating with you

We use information about you to communicate with you, such as to provide you with service updates, to notify you when you have won one of our contests or when we make changes to our user agreements, to fulfil a request by you for an online newsletter, to confirm purchases you have made through our Sites, or to contact you about your account with us. You may also choose to receive push notifications from us on your mobile device.

We use the information that you provide about others to enable us to send them invitations, gifts, cards, or other content on your behalf or through our Sites. From time to time, we also may use this information to offer products, programs, or services to them.

Use of mobile device data

When you access our Sites on a mobile device, we may use the information collected for any of the purposes set forth in this Privacy Policy. For example, we use information collected on mobile devices to enable you to do things like (i) watch trailers and video clips, (ii) get entertainment news and updates, (iii) get information about comics, movies, TV shows, (iv) to locate and access personalized information or functionality based on your location (e.g., find comic stores or show times for theatres near you, tag photographs, or check in to a certain venue), (v) buy movie tickets, (vi) play games, (vii) follow blogs, and (viii) read critic and user reviews. We may also use this information to offer you products, programs and services we believe may be of interest to you and otherwise tailor your experience.

Use of non-personal information

We use aggregate information about our users and non-personal information that we collect to improve the design, functionality and content of our Sites and to enable us to improve your experience with our Sites and offerings. We use this information to (i) provide, maintain, improve, protect, improve, and develop our products, programs, and services and to operate our business, (ii) to analyze usage and performance of our Sites, and (iii) for us and our affiliates, business partners, and selected third parties to offer you products, programs, or services.

Information sharing and disclosure

Legal and law enforcement purposes

We may disclose personal information in response to legal process, for example, in response to a court order or a subpoena. We also may disclose such information in response to a law enforcement agency's request or where we believe it is necessary to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of our terms of use, to protect our rights and the rights of others, and as otherwise required by law.

Change of control

In addition, we may transfer information about you in the event of a business transaction, such as if we or one of our business units or our relevant assets are acquired by, sold to, or merged with another company.

Service providers

Our agents and contractors may have access to personal information to help carry out the services they are performing for us.

Affiliates and other third parties

We may disclose personal information about you to companies within the Warner Bros. Entertainment Group. For example, we may share the information we collect with our affiliates to provide, improve and communicate with you about their own products and services.

With your permission, we may also share such information with business partners and third parties (e.g., other marketers, magazine publishers, retailers, participatory databases and non-profit organizations) that want to market products or services to you. We may share information about visitors to the Sites in an anonymous and aggregate form with third parties including advertisers, business partners, and sponsors to understand customer trends and patterns and arrange and improve our business relationships.

Linked sites

Some of our Sites contain links to other sites whose information practices may be different from ours. Visitors should consult the other sites' privacy policies before submitting any information, as we have no control over information that is submitted to, or collected by, these third parties.

Sponsors and co-promotions

We sometimes may offer content or programs (e.g., contests, sweepstakes, promotions, games, applications or social network integrations) that are sponsored by or co-branded with identified third parties. By virtue of these relationships, the third parties may obtain personal information that visitors voluntarily submit to participate in the activity. We have no control over these third parties' use of this information. The Site will notify you at the time of requesting personal information if these third parties will obtain such information.

Ad servers

At some of our Sites, third parties may present or serve advertisements, provide us with data collection, reporting, ad response measurement, and site analytics, and assist with delivery of relevant marketing messages and advertisements. These third parties may view, edit, or set their own cookies. The use of these technologies by these third parties is subject to their own privacy policies and is not covered by this Privacy Policy. They may also obtain information about other applications that you have downloaded to your mobile device, the mobile websites you visit, and other information about you or your device in order to help analyze and serve anonymous targeted advertising on the Site and elsewhere.

For more information about third party ad servers at our Sites and your ability to opt-out of targeted advertising from such third parties, please visit the Network Advertising Initiative and/or http://www.youronlinechoices.com.

Your choices

Marketing communications

We provide you with an opportunity to express your preferences with respect to receiving certain marketing communications from us or from unaffiliated third parties. If you ever decide in the future that you would like to update these preferences, (i) you may log into your account if you have created an account with us at one of our Sites to adjust your settings, (iii) you may follow the “unsubscribe” instructions provided in any marketing email you receive from us, or (iii) you may send us an email at privacy@wb.com and we will edit your preferences accordingly. If you previously chose to receive push notifications on your mobile device from us or use location based services via your mobile but no longer wish to receive them, you can manage your preferences either through your device or app settings, depending on the type of device.

Uninstalling a Mobile Application

If you no longer wish to have any information collected by the Site, you may uninstall the application by using the standard uninstall processes available on your mobile device or via the mobile application marketplace or network.

COOKIES AND OTHER TECHNICAL INFORMATION

Our Sites and third party service providers may use cookies and other similar technology such as “Web beacons”. Cookies are text files containing small amounts of information which are downloaded to your device when you visit a site. Cookies are then sent back to the originating site on each subsequent visit, or to another site that recognises that cookie. You can find more information about cookies at: www.allaboutcookies.org

Web beacons (or Web bugs) are small strings of code that provide a method for delivering a graphic image on a site for the purpose of transferring data, such as the IP (Internet Protocol) address of the computer that downloaded the page on which the Web beacon appears, the URL (Uniform Resource Locator) of the page on which the Web beacon appears, the time the page containing the Web beacon was viewed, the types of browser that fetched the Web beacon and the identification number of any cookie on the computer previously placed by that server. When corresponding with you via HTML capable email, Web beacons let us know whether you received and opened our email.

Our Site uses the following types of cookies:

  • Strictly Necessary Cookies: These cookies are essential in order to enable you to move around the Site and use its features, such as accessing secure areas of the Site. Without these cookies, services like enabling appropriate content based on your type of device cannot be provided.
  • Performance Cookies: These cookies collect information about how visitors use the Site, so that we can analyse traffic and understand how our visitors use our Sites. We may use third party service providers for this purpose who may use their own cookies. These cookies don’t collect information that identify an individual visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how the Site works.

 

We use Google Analytics to analyse traffic. It is only used to improve how the Site works. Google Analytics uses its own cookies. These cookies don’t collect information that identify a visitor. All information these cookies collect is aggregated and therefore anonymous.

 

You can find out more information about Google Analytics cookies here:

      https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage

You can avoid the use of Google Analytics relating to your use of our Sites by downloading and installing the Browser Plugin available via this link:

https://tools.google.com/dlpage/gaoptout?hl=en-GB

  • Functionality Cookies: These cookies allow our Sites to remember choices you make (such as your user name, or the region you are in) and provide enhanced, more personal features. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customise. They may also be used to provide services you have asked for such as watching a video or commenting on a blog. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites.
  • Social Media Cookies: These cookies are used when you share information using a social media sharing button or “like” button on our Sites or you link your account or engage with our content on or through a social media site such as Facebook, Twitter or Google+. The social network will record that you have done this. This information may be linked to targeting/advertising activities.
  • Advertising Cookies: Some of our Sites may use a third party advertising network to deliver targeted advertising.  These may also have the capability to track your browsing across different sites and apps.  If you would like more information on targeted advertising and how to opt out of it, please visit www.youronlinechoices.com.

If you don't want to receive cookies, you can also alter your browser settings or mobile device settings. The procedure for doing so varies from one browser application to another.  If you wish to reject cookies from our Site, but wish to accept those from other sites, you may be able to choose the option in your browser settings to receive a notice before a cookie is stored on your device.  Please consult the “Help” section of your browser or device for more information.  

To find out more, please consult the following: http://www.allaboutcookies.org/manage-cookies/ and Your Online Choices.  By disabling cookies, you may be prevented from accessing some features of our Sites or certain content or functionality may not be available.

Our commitment to security

We have put in place appropriate technical and organisational procedures designed to safeguard the information we collect online at the Sites. However, we cannot assure you that personal information that we collect will never be used or disclosed in a manner that is inconsistent with this Privacy Policy.

How you can remove, access or correct information

To access the personal information that our Sites have collected about you online from the pages on which this Privacy Policy is posted, to remove or correct factual errors in such information, or to update your interests, preferences or other portions of your user profile, please log into your account if you have created one with us or send an email to privacy@wb.com.

To help protect your privacy and security, we will take reasonable steps to help verify your identity before granting access or making corrections.

Additional information regarding children's privacy

Visitors to some of our Sites may participate in many activities without providing any personal information. However, in some cases if a user wants to participate in certain of our interactive features, we ask the user to provide us with certain information such as the user's email address and age information. In certain circumstances, we ask for a parent, or guardian’s consent for a child to provide that information. We may use the parent's email address to seek the parent's consent or notify the parent of his/her child's online activities and enable the parent to unsubscribe his/her child from a newsletter or other similar activity. We do not share children's information with outside third parties not bound by this Privacy Policy for their own marketing purposes. If you would like to review any personal information that we have collected online from your child, have this information deleted from our active servers, and/or request that there be no further collection or use of your child's information or if you have questions about these information practices, you may contact us at privacy@wb.com, or at Warner Bros. Entertainment Inc., Attention. Chief Privacy Officer, 4000 Warner Blvd., Bldg. 168, Burbank, CA 91522, (818) 977-0018 or Warner House, 98 Theobald’s Road, London WC1X 8WB, United Kingdom.

International transfer

As we operate internationally, and many of our computer systems are currently based in the United States, your personal information will be processed by us in the U.S. where data protection and privacy regulations may not offer the same level of protection as in other parts of the world, such as the European Union. If you create a user account with our Sites as a visitor from outside the United States, you consent to the collection and/or processing in the United States of your personally identifiable information, which includes the use of cookies as described above.

Notification regarding updates

From time to time, we may update this Privacy Policy. We will notify you about material changes in the way we treat personal information by placing a notice on our Sites or by sending you an email message. We encourage you to periodically check back and review this policy so that you always will know our current privacy practices.

How to contact us

If you have any questions or concerns about this Privacy Policy or its implementation you may contact us at: privacy@wb.com or at Warner Bros. Entertainment Inc., Attention: Chief Privacy Officer, 4000 Warner Blvd., Bldg. 168, Burbank, CA 91522 or Warner House, 98 Theobald’s Road, London WC1X 8WB, United Kingdom.

Warner Bros. Entertainment Group

Warner Bros. Entertainment Group companies that agree to be bound by this Privacy Policy may access the information collected from users on our Site (even from users based in a different territory) and may use that information for the purposes notified to you in our Privacy Policy. Below is a list of some of the Warner Bros. Entertainment Group companies that currently may market to our users in this way. We may update this list from time-to-time, so please check back periodically to keep up-to-date.

Australia

Warner Bros. Entertainment Australia Pty Limited

Austria

Warner Bros. Pictures GmbH

Belgium

Warner Bros. Entertainment Nederland BV (Belgian Branch)

Denmark

Warner Bros. Entertainment Danmark ApS

Warner Home Video Denmark, a division of Warner Bros. Entertainment Danmark ApS

France

Warner Bros. Entertainment France S.A.S

Warner Home Video France, a division of Warner Bros. Entertainment France S.A.S.

Germany

Warner Bros. Entertainment GmbH

Warner Home Video Germany, a division of Warner Bros. Entertainment GmbH

Ireland

Warner Bros. Pictures International Ireland, registered as a place of business of Warner Bros. Entertainment UK Limited

Netherlands

Warner Bros, Entertainment Nederland B.V

Warner Home Video Benelux, a division of Warner Bros. Entertainment Nederland B.V.

Italy

Warner Bros. Entertainment Italia S.r.L.

Warner Home Video Italy, a division of Warner Bros. Entertainment Italia S.r.L.

Norway

Warner Bros. Entertainment Norge AS

Warner Home Video Norway, a division of Warner Bros. Entertainment Norge AS

Poland

Warner Bros. Entertainment Polska Sp z.o.o.

Russia

Warner Bros. Entertainment Limited Liability Company

Spain

Warner Bros. Entertainment España SL

Warner Home Video Spain, a division of Warner Bros. Entertainment España, SL

Sweden

Warner Bros. Entertainment Sverige AB

Warner Home Video Sweden, a division of Warner Bros. Entertainment Sverige AB

Switzerland

Warner Bros. Entertainment Switzerland GmbH

Warner Home Video Switzerland, a division of Warner Bros. Entertainment Switzerland GmbH

Turkey

Warner Bros Turkey Film Limited Sirketi

United Kingdom

Warner Bros. Entertainment UK Limited

Warner Bros. International Television Production Limited

Warner Bros. Studios Leavesden Limited

Warner Home Video (UK) Limited

Rocksteady Studios Limited

TT Games Limited

Travellers Tales (UK) Limited

United States

DC Entertainment

Warner Bros. Animation Inc.

Warner Bros. Consumer Products Inc. 

Warner Bros. Digital, a division of Warner Bros. Technical Operations Inc.Warner Bros. Digital Distribution, a division of Warner Bros. Home Entertainment Inc.

Warner Bros. Distributing Inc.

Warner Bros. Entertainment Inc.

Warner Bros. Interactive Entertainment, a division of Warner Bros. Home Entertainment Inc.

Warner Bros. International Television Distribution Inc.

Warner Bros. Pictures, a division of WB Studio Enterprises Inc.

Warner Bros. Studios Facilities, a division of WB Studio Enterprises Inc.

Warner Bros. Technology Solutions, a division of Warner Bros. Entertainment Inc.

Warner Bros. Television, a division of WB Studio Enterprises Inc.

Warner Bros. Worldwide Television Distribution Inc.

Warner Home Video, a division of Warner Bros. Home Entertainment Inc.

WB Games Inc.

Turbine Inc.

Flixster Inc.

New Line Productions, Inc.

Telepictures Production Inc.

TMZ Productions, Inc.

Below is a list of some of the Time Warner companies that are outside of the Warner Bros. Entertainment Group on whose behalf we currently may send marketing materials on leisure and entertainment products and activities to users who have requested such material. Deliveries may be made even by electronic channels and you are entitled to opt out at any time (see terms and Conditions and Privacy Policy) We may update this list from time-to-time with additional Time Warner companies, so please check back periodically to keep up-to-date.

The Cartoon Network, Inc.
Home Box Office, Inc.
Time Warner Inc.
Turner Broadcasting System